The Caribbean Community of Retired Persons (CCRP), in partnership with the Digicel Foundation, recently hosted a two-week virtual entrepreneurship seminar via Zoom designed to equip seniors with the skills and confidence to pursue business ventures and achieve greater financial independence.

The seminar opened with a presentation by Robert Scott, Jamaica’s first Certified International Trade Professional, who guided participants on leveraging social media for authority and client acquisition, translating corporate skills into entrepreneurial products, and strengthening export readiness and professional positioning. He also introduced the concept of “You LLC”, encouraging participants to think of themselves as their own corporate entity, a personal “limited liability company” where they manage their skills, brand, and opportunities as a business.

Miguel “Steppa” Williams, Director of Strategic Planning and Community Development at the Digicel Foundation, delivered remarks expressing appreciation for the opportunity to support the initiative and reaffirmed the Foundation’s commitment to empowering seniors.

Facilitator Dr Kadamawe Knife of the University of the West Indies, Mona, led the interactive sessions focusing on feasibility analysis, implementation and management, and harvesting business ventures. Participants also explored digitisation, business development, and identifying market opportunities, and were introduced to support systems such as the Jamaica Business Development Corporation (JBDC) and other initiatives for micro, small, and medium-sized enterprises.

A highlight of the seminar was a presentation by CCRP Board Director Patricia Reid Waugh, who shared how she built multiple income streams in retirement through her professional expertise and creative pursuits, demonstrating the viability of entrepreneurship at any age.

Participants developed and presented business ideas across sectors, including agriculture, tourism, and the creative industries, while receiving guidance on feasibility, market research, and strategic planning. Emphasis was also placed on resource planning, niche markets, digital tools, and collaboration with organisations such as the Development Bank of Jamaica (DBJ).

CCRP Executive Chair Jean Lowrie-Chin also highlighted the importance of empowering seniors and encouraged engagement in emerging business opportunities. “Age is no obstacle – many successful entrepreneurs started in their 60s and 70s,” stated Mrs Lowrie-Chin. She encouraged attendees to attend the briefing announced by Finance Minister Fayval Williams, as 20 per cent of Government contracts will now go to micro and small businesses.

The seminar forms part of CCRP’s ongoing mission to advance the silver economy by supporting active ageing, entrepreneurship, and lifelong learning. Participants will continue to receive mentorship through CCRP’s network.