While the country tries to recuperate from the economic damage caused by COVID-19, some Jamaicans are still feeling its adverse effects. These vulnerable individuals are sometimes unable to get the most basic necessary items. Understanding this dilemma, Colgate-Palmolive, through their distributors Kirk-FP Limited, has donated personal hygiene products valued at $1.84 million to Food For The Poor Jamaica (FFPJ) for distribution to those in need.
The donated items include Colgate®toothbrushes, Colgate® Total Toothpaste, Fabuloso® Liquid Cleaners, Speed Stick®Deodorants, Palmolive® Bath Soap and as well as travel size of Colgate®Regular Toothpaste.
“We have been in Jamaica for almost 90 years and during this time Jamaican have been so passionate and supportive of our brands,” said Kirk Reid, Customer Development Manager, Colgate-Palmolive. “Currently, we are at a juncture where Jamaica is facing a significant crisis with COVID-19, and we felt as a company (both locally and regionally) that we had to do something to give back to our Jamaican society. That is why we have chosen to partner with Food For the Poor to distribute these items which consist of products that a lot of Jamaicans know, use and trust. Therefore, for those facing significant challenges we want them to have something to smile about in spite of the issues.”
FFPJ has ramped up their activities since Jamaica confirmed its first COVID-19 case in March to serve the nation’s most vulnerable and those directly affected by COVID-19. With the help of various partners and sponsors, they have been able to assist all the communities that were quarantined while carrying out their day-to-day operations of providing food products and other necessary items to those in need. As they seek more assistance, Food For the Poor Jamaica is delighted and thankful to Colgate-Palmolive for joining in this fight against COVID-19.
Kivette Silvera, FFPJ Director observed, “Maintaining proper hygiene is of paramount importance, especially during this pandemic, so this donation from Colgate-Palmolive, through their distributors, Kirk-FP Limited, will be quite beneficial to our recipients. We thank Colgate-Palmolive for choosing our charity and for their continued contribution to the people of Jamaica.”
Jamaica Highlights 